Northwards Housing Association

Reduce Calls & Increase Collection Rates with CONTACT

Summary

Northwards Housing Association manages 13,000 City Council homes in North Manchester and is responsible for a range of services, from collecting rent to scheduling repairs and making improvements to the estates. The organization turned to Datasquirt to improve the timely payment of rent and streamline the process for scheduling maintenance and repairs. Datasquirt's CONTACT SMS web-based solution was quickly implemented in several days and immediately proved successful at providing a non-confrontational communications channel to remind tenants of rent repayments, instalments and due dates; along with confirmations of maintenance and repairs appointments.

Situation

Northwards Housing Association faced several business challenges:

  • Debt collection and payment management. The organization employed a full contact centre to call and remind tenants of rent payments, schedule maintenance and repair appointments. Given that many tenants did not have land-lines, many were avoiding calls about outstanding rent and calls to mobiles are more expensive; this ongoing task proved quite challenging and costly.
  • Need to improve communications cost effectively. Northwards required a solution that did not require extensive training, new software or hardware. The Housing Association also was looking to implement consistent and proactive communications and be respectful of call costs for tenants.

Datasquirt Solution

Northwards Housing Association implemented the Datasquirt CONTACT SMS solution for:

  • SMS reminders to remind council tenants of rent payment dates
  • SMS notifications of overdue payments
  • SMS reminders of maintenance/repairs appointments

The solution allowed contact centre agents to easily reach all outstanding debtors and send follow-up reminders, view message history, determine inactive contact details and also maximize contact centre time by allowing tenants to reply via SMS.

Benefits

Northwards experienced immediate ROI and benefits from the CONTACT solution:

  • Rapid deployment, easy-to-use tools. Minimal training: The CONTACT solution took only days to implement and offers an easy way to reach tenants.
  • Improved debt management. CONTACT reduced failed payments with proactive reminders and made it easier for tenants to reach the association.

View the demo or contact us to find out more.

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